Understanding CASL

May 6, 2014


The New Anti-Spam Law

Per July 1st 2014, the new anti-spam law, Canada Anti-Spam Law (CASL), is going to be in effect. Are you ready? Do you know how this impacts your newsletter and client relations?

This presentation by Jonathan MacKenzie from Aluvion Law shares what small business owners must know about business communications to prospects and clients. Avoid penalties and stay compliant with CASL!

Outline of presentation

– Current law on sending business communications
– Summary of changes with the CASL legislation
– How businesses can ensure they stay compliant

Please sign up here to reserve your seat at this free event.

Jonathan MacKenzie is Kaleidoscope’s legal matters expert and a lawyer at Aluvion Law. He works with small businesses and entrepreneurs, drawing on his former entrepreneurial experience. Aluvion is a new kind of law firm that makes the legal process for individuals and small business simple and transparent.

About Strategic Focus for StartUps: Group members provide peer support, sound advice, best practices and networking opportunities to make you more focused. Past meetups covered monthly goal setting, social media tips, contract law, evaluation, tech tools, time management, customer service, sales techniques, tax information, law of attraction and more.

Some images taken during the event are below.




















Lisette Andreyko

Lisette is the founder of Kaleidoscope and is passionate about start-up leadership, personal growth and women in business (and psst.. about tea!). She enjoys connecting with small businesses through her network. You can find her on LinkedIn.