5 Attributes to make you great at what you do

October 28, 2014

5 Attributes to make you great at what you do

We all want to succeed. We all want to build fulfilling and thriving careers or businesses. We are all driven to live meaningful and productive lives. Books and articles have been written on how to achieve greatness and you probably have read a dozen of such books.

While there are many factors that determine if you succeed in your business and life, these 5 attributes are essential.


The world has changed. With the growth of social media, people are more hungry for something genuine. Now more than ever, you have to be convincingly authentic. What people really want is not just a product or service; it’s an experience. An experience that is more authentic and honest.

There is nothing more attractive these days like being in the presence of someone who is simple and genuine. When you become authentic, you become credible, trustworthy, spontaneous and more creative.

What is authenticity?

Authenticity simply means staying true to who you are and what drives you. To be genuinely authentic, you have to know who you are; you have to connect to your true self. In everything you do, be authentic, be you.

I know that “be you” may not be comforting advice if you don’t know yet who you are. One way you can find out who you are is to follow your gut.

Authenticity elevates your business above the competition. It builds your identity and image into something influential, giving substance to your business, services and products.


How much do you believe in what you do? How much do you believe in yourself, your message and your business? All these questions are a measure of your conviction.

Conviction provides the crucial sparks that will take your business and your goals to the next level. When you have conviction, it’s almost like having a fire in your heart. Conviction begins with a belief in yourself and what you have to offer. Conviction leads to a positive attitude, and that positive attitude drives your actions.


Fearlessness is not the absence of fear: it is taking action in spite of the fear. If you wait for your fear before you can take action, then you will never achieve anything worthwhile in life.

Most people are afraid of accepting challenges and responsibilities because they doubt their capacity to perform well. For most of us, it’s fear of failure that stops us from taking action.

Never doubt your inner strength. We all experience fear from time to time, but you can still move forward.


A joyful attitude and perspective is a key ingredient to success. When you are sincerely joyful you are better equipped to handle the everyday challenges that come with being an entrepreneur. When you are feeling joyful, you are in alignment and you are allowing the energy of the universe to flow to you and assist you in getting things done.


It’s important to have a sense of humour. Life has challenges, but when you face them with a sense of humour, it helps you overcome and move forward. When you have a sense of humour, you look at the bright side of life.

Humour not only improves your well being, but it also has a positive effect on the people around you. Refuse to take yourself too serious, laugh with yourself occasionally. Doing this helps you rise above life’s problems and adversities.

Ask yourself these questions

Before you go to bed tonight ask yourself these questions.

  • Who am I, and what drives me?
  • How much do I believe in myself and in what I do?
  • How much courage do I have to pursue my goals in spite of my fear?
  • How joyful am I in my life and work?
  • Do I have a playful attitude towards life or I take myself too serious?

Asking yourself these questions will help you amplify the above attributes and increase your chances of success. Have fun with this exercise and I would love to hear your comments.

Image credit: By Marina del Castell via flickr.com.


Tawanda Chirenda

Tawanda is convinced that to overcome entrepreneurship anxiety and build a business that inspires and prospers is by being authentic. In 2011, he launched Becoming a Willing Student and remains focused on helping first-time and early-stage entrepreneurs overcome anxiety, build their authenticity and take their businesses to new heights. Tawanda’s twitter handle is @WillingStudent.